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| Address : | Viale Europa, 895 - 55100 Lucca |
| Phone: | 0583 583395 |
| E-Mail: | mcdonalds@luccaonline.it |
McDonald's is "I'm lovin 'it" a simple expression that relates to a generation full of passion, energy and interest, attentive to personal fulfillment, but also willing to spend so much free time with friends, research new atmospheres and emotions. Responding to these expectations and be open to listening and dialogue will continue to be points of reference of the strategies of McDonald's to continue to be chosen by young people and all those who feel young as favorite place to eat and be together.
40% of teenagers visit the restaurants McDonald's and does so not only for eating, but especially to be with friends.
A new environment, more modern and warm, certainly closer to the tastes of those who prefer McDonald's to spend time with friends. The change is also dedicated to new technologies, and could not be otherwise respond to requests for a generation born in the midst of the technology and used to use them continuously. The site www.mcdonalds.it changed to be closer to young people and to become an instrument of dialogue with everyone, with the audience and transparency.













